Skip to main content

How Internet has Transformed the Communication Landscape

The Internet has radically transformed the computer and communication landscape...






Toward the end of the twentieth century, the rise of the Internet gave way to the era in which most people have the means to access a massive flow of information.  Considered  the most popular expression of ICTs, the Internet can be simply defined as a worldwide system of computer networks, a sort of interconnected ‘network of networks’ that transmits data by means of packet switching using the standard internet protocol (IP).

The Internet has radically transformed the computer and communication landscape.  This was made possible because of the integration of various technologies that paved the way for the invention of the telegraph, telephone, radio and computer. The Internet, in fact, has a worldwide reach and offers a dynamic structure for communication and information dissemination. It also provides the means for participation and interaction between individuals and their computer, easily surmounting geographical barriers.

As the world becomes even more interconnected, the use of the Internet in the developed world complements or is slowly substituting other telecommunication media such as mails, fax or even the traditional phone calls, while in the emerging and developing countries there has been a noticeable increase over the past two years in the percentage of people who said they used the Internet for a wide variety of reasons.

For some scholars, access to the Internet provides the chance for communication among individuals who previously did not have the means to do so. Furthermore, the Internet is changing communities in the developing world by connecting them with the rest of the world, providing such communities a potent, fast, and a fairly cheap communication tool that empowers and transforms them in unprecedented ways.

Today, the Internet impacts not only the technological areas of computer communication but all aspects of everyday life as people rely more on internet-based communication tools and applications. With the Internet, information and communication technologies (ICT) tools and gadgets, information has become available, free and convenient, timely and even more mobile.

Comments

Popular Posts

Importance of Communication Models in Communication for Development

Communication models and approaches facilitate the work of practitioners... Communication models are conceptual models used to explain and describe the human communication . Communication models, approaches and theories are the foundation around which development communication practitioners build ideas on how to effectively transmit the message they would like to convey to the target audience. Communication models and approaches facilitate the work of practitioners because they provide ideas on how individuals react to different types of communication stimulus, the possible consequences that may result when participants in a communication process employ a communication style or shift to another communication style. In addition, communication models and approaches provide practitioners an idea on how to obtain engagement, collaboration and participation from the target audience in order to achieve communication goals. Communication models, approaches and theories are va

Definition and Assumptions of the Uses and Gratification Theory

The uses and gratification theory marked a perspective shift in the study of mass communication... Framed by Elihu Katz, Jay Blumler, and Michael Gurevitch in the 1970’s, the uses and gratification theory marked a perspective shift in the study of mass communication by turning its attention away from media sources and message and how they affect the audience [1].  Blumler and Katz’s uses and gratification theory considers, instead, the audience not a passive but an active player in their  media choices, and that these choices depend largely on media users’ apparent needs, wishes or motives [2], and that audiences are thereby formed based on their similarities of wishes, needs and motives.   E lihu Katz [3] first introduced the uses and gratification perspective when he came up with the idea that individuals make use of media to their advantage.   This perspective surfaced in the 1970’s when Blumler and Gurevitch persisted in expanding the idea.   Blumler and Katz

Fighting Air Pollution in Metro-Manila Philippines

Air pollution is one of the most pressing challenges that Metro-Manila is facing today... Statement of the Issue Air pollution is one of the most pressing challenges that Metro-Manila is facing today. According to the report released by the Department of Environment and Natural  Resources’ Environment and Management Bureau (DENR-EMB), the air quality situation in the National Capital Region in the first quarter of 2015 was even worse than that of the end of 2014 (as cited in Metro-Manila’s Air…, 2015). While the maximum safe level of total suspended particulates (TSP) of air pollutant concentration was 90 micrograms per normal cubic meter (ug/NCM), monitoring data revealed that the total TSP reached 130 ug/NCM, higher than the 106 per normal cubic meter recorded at the end of 2014.   The World Health Organization 2006 Report showed that, pollution, especially from airborne particulate matter (PM), has serious adverse health effects which are being experienced by urban